The branding identity created for Strategic Global Sourcing focuses on the company name. The first step was to design a wordmark where a simple graphic treatment created a clear, visually memorable identity. The words strategic global sourcing were then integrated as a separate module for flexibility of use.
The logotype, together with other simple design elements, was applied throughout a responsive website as well as to stationery for branding consistency.
sgs sourcing wordmark + strategic global sourcing words' module
branding graphic elements were applied to a responsive website
website page sample 1
website page sample 2
letterhead
business cards
stationery: letterhead detail
stationery: letterhead detail + business cards
stationey: letterhead + business cards