dental clinic postcards
A dental clinic's direct mail campaign to reach out to clients who were due for a check up or absent from the clinic.
Lougheed Dental Clinic wanted to reach out to clients who were due for a check up or absent from the dental clinic. We thought the best way to remind and motivate patients to make an appointment was through humor, to bring out their smiles! The use of postcards sent by regular mail added a sense of caring and a personal touch.
Two concept designs were presented and final postcards were printed and mailed to clients. The response from the clinic's clients has been amazing!
concept a) postcard front
final concept - postcard front
final concept - postcard back
printed samples
printed samples
printed samples